Loading animation by Beard Design

LighterLife

LighterLife is a hassle free meal replacement diet plan using foodpacks (shakes, meals, bars etc.) and healthy recipes.

LighterLife Lite was an 8 week program where user could login each week, complete interactive tasks and track their progress. Below is the initial screen users saw.
As each week rolled on, a task would appear that users needed to complete. The user would watch a video then complete their weekly task in their digital workbook.
We used an illustrative style to keep the feel and feel fun and vibrant. The 'workbook' also had a illustrative feel to keep users engaged and interested.
Week 3 task and workbook below.
Week 4 task and workbook below.
Role in project : Lead Design
Illustration : Jess Love
Agency : FCB Inferno
Threadneedle / Website Design